As we’ve mentioned before, local search should increasingly be considered an integral part to your search engine optimisation efforts. Whether you’re a local plumber, or a travel provider targeting a specific country, ranking well for such terms as [brisbane plumbers] or [australia hotels] (examples) should be a major consideration when you first begin plotting your search marketing plan for your business.
So, why am I rambling on about this? Because I’ve just come across a new post from Vanessa Fox that tackles this exact issue; and, unsurprisingly, it’s one of the best posts I’ve read on geotargeting full stop. So head here, and read the post. Your business will thank you for it.
