Over at Aaron Wall’s SEObook, Peter Da Vanzo has just released the fantastic The Non-profit Guide to Search Engine Marketing.
It’s well worth a read. Even if you aren’t into helping out a non-profit, the principles of the advice could be used in just about any vertical.
So go ahead. Click through on that link, and help someone out. Because it’s what you should do.
(Side note: A more impish side of me really wanted to end this post with, “Because it’s what Jesus would do”. But I didn’t.)
